
As the San Diego Symphony approaches it’s centennial mark, it is not counting on newspaper ads and fliers on lampposts to promote the upcoming concert season. Following the example of the New York Philharmonic, they have launched their own iPhone application. The app, which is a gateway to InstantEncore.com (the same site used by the New York Philharmonic app), lets fans stream audio from pre-recorded concerts, access information regarding ticket purchases, get directions to venues, and even share this information with friends.
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